To all Traffic Managers: The information below applies to your Premiere Radio Networks commercial inventory. More than 350 different advertisers sponsor the programs and services provided to your station on a barter basis. Like advertisers that purchase commercials on your radio station from your sales staff, our sponsors communicate specific rotations, daypart preferences and advertising environments they prefer…
They’ve specifically asked that you schedule their commercials in dayparts or programs free of content that you know are deemed to be offensive or controversial (for example, Mark Levin, Rush Limbaugh, Tom Leykis, Michael Savage, Glenn Beck, Sean Hannity). Those are defined as environments likely to stir negative sentiment from a very small percentage of the listening public.
The Obama administration should use the Sandra fluke controversy to pull Rush Limbaugh off of Armed Forces radio. When the major was in the armed Forces such content would never have been allowed.
The Major sent an email to Sen. Bill nelson (D-FL) making this recommendation.
source: http://www.huffingtonpost.com/2012/03/10/talk-radio-losing-advertisers_n_1336634.html ( Melissa Jeltsen)
graphic source: Flyinureye
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